New Class, New Perspective

So I've been toiling around on the interweb looking at various advertising blogs recommended by our teacher, Gabor.  He really stressed the idea that as future advertisers, we should be taking the time to check out industry blogs and the like.  I agree.  I checked out Adrants.com , Adverblog.com , and psfk.com.

I don't really have much to say about them.  They all kind of pick up on interesting, quirky, or company stories ... not always with a nod to advertising.  Formats vary (some have video, some are heavy linkers, etc.) but they all kind of take the same shape.

I suppose if I'm going to have this new segment in my blog experience, I should focus my approach.  Maybe I could develop an alter-ego persona, and report on my findings in a funny way.  But do people really go to blogs for fake entertainment, or do they really just want to hear from real people?  After all, it's all about communication, right?  What happens when part of that communication is make believe?

Yeah, I know.  Not a great post first time out of the gate.  But it'll get better.  Promise.